'Last Lecture's' message survives at MJCCA Book Fest

By Curt Holman

When did reminders of mortality become so trendy? Far from being a downer, the concept of memento mori seems to be a popular marketing tool. The movie The Bucket List helped popularize the notion of fulfilling your lifelong wishes with the time you have left. Whole lines of books have names like The 1001 Movies/Paintings/Natural Wonders You Must See Before You Die. It's partly a simple way to lend urgency to a title, like the "for Dummies" series. "The Last

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